Illustratief Referentieprofielen voor een generieke organisatie voor digitale gezondheid en zorg, geen officiële functieomschrijvingen Over deze referentie.

Evidence-based design

Evidence-based design involves defining hypotheses and using qualitative evidence (such as insights from user research) and quantitative evidence (such as web analytics and management information) to inform design decisions.

Geciteerd uit het UK GDaD PCF.

Niveaus

1. Bewustzijn

You can:

  • explain how quantitative and qualitative evidence inform user-centred design
  • frame your ideas as design hypotheses to be tested
  • identify common sources and types of data that inform user-centred design, such as web analytics and user interviews
2. Toepassend

You can:

  • work with researchers and analysts to draw together, analyse and clearly explain commonly available evidence relevant to users or a service, for example, web analytics data
  • use evidence to inform, develop and test a design idea, with support
3. Ervaren

You can:

  • independently find, analyse and synthesise evidence from trusted sources
  • work collaboratively with researchers, analysts and other specialists to design appropriate research and analyse the results
  • help your team use design hypotheses effectively
  • use complex research and data to develop and test design ideas
4. Expert

You can:

  • embed a practice of hypothesis-driven design in a team
  • guide the organisation in how to use evidence to improve content or services
  • analyse, synthesise and use evidence to improve the way the organisation works
  • ensure user insights are shared with and used by the wider organisation and across government

Contains public sector information from the UK Government Digital and Data Profession Capability Framework (https://understand-digital-data-roles-skills.service.gov.uk/), licensed under the Open Government Licence v3.0. © Crown copyright.

Dichtstbijzijnde vaardigheden in ESCO

Contains ESCO v1.2.1 data (https://esco.ec.europa.eu/). © European Union. Reuse authorised under Commission Decision 2011/833/EU.

Rolniveaus die deze vaardigheid verwachten

RolniveauRolBandVerwacht niveau
Associate contentontwerperContentontwerper4Bewustzijn
Junior contentontwerperContentontwerper5Toepassend
ContentontwerperContentontwerper6Toepassend
Senior contentontwerperContentontwerper7Ervaren
Lead contentontwerperContentontwerper8bExpert
Hoofd contentontwerpContentontwerper8cExpert
Associate interactieontwerperInteractieontwerper4Bewustzijn
Junior interactieontwerperInteractieontwerper5Toepassend
InteractieontwerperInteractieontwerper6Toepassend
Senior interactieontwerperInteractieontwerper7Ervaren
Lead interactieontwerperInteractieontwerper8bExpert
Hoofd interactieontwerpInteractieontwerper8cExpert
Associate servicedesignerServicedesigner4Bewustzijn
Junior servicedesignerServicedesigner5Toepassend
ServicedesignerServicedesigner6Toepassend
Senior servicedesignerServicedesigner7Ervaren
Lead servicedesignerServicedesigner8bExpert
Hoofd servicedesignServicedesigner8cExpert