内容设计师
内容设计师让医疗卫生和照护信息与服务清晰明了，使患者、照护者、临床医生和照护人员能够理解他们需要知道和需要做的事情。他们依据用户需求的证据设计内容，使用通俗易懂的语言写作，与临床专家合作保持内容准确，并在内容的整个生命周期内（从创建到审核和下线）对其进行维护。
本文由人工智能助手从英文翻译而来，尚未经过母语人士审校。引自英国政府数字与数据专业能力框架（UK GDaD PCF）和 ESCO 的内容保留英文原文。
- UK GDaD PCF 角色
- Content designer (User-centred design)
- ESCO 职业
- web content manager (ISCO-08 2513); technical communicator (ISCO-08 2641)
级别
| 职级 | 角色级别 | UK GDaD PCF 级别 | 英国公务员职等 | 岗位评估分数 |
|---|---|---|---|---|
| 4 | 助理内容设计师 | Associate content designer | EO | 275 |
| 5 | 初级内容设计师 | Junior content designer | EO/HEO | 335 |
| 6 | 内容设计师 | Content designer | HEO/SEO | 421 |
| 7 | 高级内容设计师 | Senior content designer | SEO/G7 | 481 |
| 8b | 首席内容设计师 | Lead content designer | G7/G6 | 602 |
| 8c | 内容设计主管 | Head of content design | G7/G6 | 640 |
在数字医疗卫生组织中
- 人们常常在担忧、身体不适或匆忙时阅读健康内容，因此内容必须便于健康素养较低的人理解并据此行动。
- 错误或过时的健康信息可能造成伤害，因此内容设计师遵循有审核日期和指定临床审核人员的临床把关流程。
- 紧急症状、精神卫生、药物和临终关怀等一些主题敏感或风险高，因此内容设计师在语气和准确性方面与临床医生和用户研究员密切合作。
- 临床系统也需要清晰的内容，例如标签、说明和警报，因此内容设计师帮助减少临床工作流程中的差错。
- 健康内容必须无障碍且具包容性，包括适合使用辅助技术、用其他语言阅读或需要易读格式的人。
UK GDaD PCF 角色描述
Content designers make things easier for people to understand and use. This can involve working on a single piece of content or on the end-to-end journey of a service to help users complete their goal and government deliver a policy intent. In this role your work may involve the creation of, or change to, a transaction, product or single piece of content that stretches across digital and offline channels.
In this role, you will:
- make sure appropriate content is shown to a user in the right place and in the best format
- start from discovery and work closely with user researchers, service designers and interaction designers
ESCO 职业与技能
ESCO 列出了雇主对每种职业通常需要（必备）或可能需要（可选）的技能和知识。可将其用作发展谈话的检查清单。
web content manager
Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.
必备技能和知识（32）
技能与能力
- apply tools for content development
- compile content
- comply with legal regulations
- conduct content quality assurance
- conduct search engine optimisation
- create content title
- develop digital content
- ensure compliance with company regulations
- ensure compliance with legal requirements
- identify customer requirements
- identify legal requirements
- integrate content into output media
- interpret technical texts
- manage content metadata
- manage online content
- provide multimedia content
- provide written content
- translate requirement concepts into content
- translate requirements into visual design
- use content management system software
- use markup languages
- utilise content types
知识
- authoring software
- content development processes
- information structure
- keywords in digital content
- legal requirements of ICT products
- publishing strategy
- style sheet languages
- web based collaborative platforms
- web programming
其他
可选技能和知识（22）
技能与能力
- design digital call to action
- ensure proper document management
- manage content development projects
- perform copywriting
- perform online data analysis
- proofread text
- provide guidelines for content development
- use presentation software
- use spreadsheets software
- use word processing software
知识
technical communicator
Technical communicators prepare clear, concise and professional communication from product developers to users of the products such as online help, user manuals, white papers, specifications and industrial videos. For this, they analyse products, legal requirements, markets, customers and users. They develop information and media concepts, standards, structures and software tool support. They plan the content creation and media production processes, develop written, graphical, video or other contents, generate media output, release their information products and receive feedback from the users.
必备技能和知识（24）
技能与能力
- apply ICT terminology
- apply tools for content development
- compile content
- conduct content quality assurance
- develop ICT safety information
- develop documentation in accordance with legal requirements
- gather technical information
- identify ICT user needs
- integrate content into output media
- interpret technical texts
- manage content metadata
- manage information sources
- provide technical documentation
- provide written content
- structure information
知识
可选技能和知识（22）
技能与能力
- create script for artistic production
- design graphics
- identify technological needs
- integrate and re-elaborate digital content
- manage content development projects
- manage digital documents
- manage localisation
- provide multimedia content
- provide online help
- translate requirements into visual design
- use content management system software
- use markup languages
- use presentation software
- use word processing software
- utilise content types
知识
Contains ESCO v1.2.1 data (https://esco.ec.europa.eu/). © European Union. Reuse authorised under Commission Decision 2011/833/EU.